Most consultants hand you a roadmap. I run it.
Root Co. is one person embedded in your business, managing your agencies, coordinating your team, owning the deadlines, and staying accountable to your revenue number, from start to finish.
Hi, I'm Gabi. I've spent almost 15 years inside ecommerce and DTC brands across the US and LATAM. Not as a consultant dropped in for a strategy session, but as the person actually running the marketing, managing the teams, and owning the numbers at the end of the month.
I started Root Co. because I kept seeing the same thing: great brands with good agencies, decent traffic, and reports that looked fine, but revenue that wasn't moving. Nobody was connecting the pieces. That's the job I do.
Meet GabiYour agency delivers a report. Not results.
A full-time CMO costs more than your entire marketing budget, before they've proven a single channel.
Your agencies are optimizing for their metrics. Not your revenue. And nobody is holding them accountable.
The junior person you hired to handle marketing is drowning. And you're back to managing it yourself.
Nobody is connecting the dots. And nobody owns the problem.
Client names omitted due to confidentiality agreements. All results are real.